// this week's best sellers //
// welcome //
we're a sister owned small business and owe 24 years of retail success to our commitment to on-trend merchandise at fabulous prices AND amazing customer service. our stores have become “THE PLACE” you know you'll find what you’re looking for...even when you don’t know exactly what it is! if you've visited one of our brick and mortar locations, it’s likely you were wow’d by our friendly staff and that you left with exactly what you needed (and probably one or two other adorable items) AND a BIG smile on your face! we hope your online experience is just as positive (and productive)! browse and search our pages and know that the helpful team we are known for in person is just an email, message or phone call away to help you with your purchase! we’re so grateful you’ve chosen to shop with us! - rachel & sarah
// featured collections //
// fashion for real life //
first things first....we LOVE what we do and consider ourselves blessed to still be doing it 24 years after 1st opening our doors in 2002. so much has changed since then and we've had to pivot more times than we can count...but the one thing that that has been constant is our mission to make women feel good about themselves - both inside and out! our stores are a carefully curated mix of the latest fashion trends along with accessories to complete the look and gift items to feed the soul. our customers are fashion-forward moms, sisters, grandmas, friends, teens and everyone in between. our motto is "fashion for real life" because we're confident that whatever life throws your way, we can help you look AND feel your best in that moment. So whether you're one of our "regulars" or a loyal online shopper...thank you for your support!
// see it first on instagram //
THE PLACE for new arrivals, specials, events and some really fun content
follow us @shopheydaisy
// visit us //
Our flagship store in De Pere, WI is open daily! Door County locations have seasonal hours, so please check here or our social media pages for updated hours!
